What is a good meta tag description?

A meta description is an HTML element that provides a brief summary of a web page. A page’s meta description tag is displayed as part of the search snippet in a search engine results page (SERP) and is meant to give the user an idea of the content that exists within the page and how it relates to their search query.

How do you add meta tags on Tumblr?

You can add your additional meta tags between the and tags; other options besides “description” and “keywords” include “copyright,” “author” and “owner.”

What is a SEO description?

The SEO site description represents your homepage. Search engines show this description in search results for your homepage if they don’t find content more relevant to a visitor’s search terms. To add an SEO site description: In the Home Menu, click Marketing, then click SEO.

Can a meta description be too short?

The short meta description of 50-60 symbols won’t be beneficial for promotion either. If Google includes it in the snippet, users won’t understand what the site is about and therefore will not click the link.

How do I optimize my meta description?

How Can I Write Better Meta Descriptions?

  1. Use researched, targeted keywords in your meta descriptions.
  2. Make sure they’re hyper-relevant to the content on each page; never use the same meta description across your whole site.
  3. Communicate benefits and urgency.

How do I improve my meta description?

How to Write Powerful Meta Descriptions

  1. Ignore Character Count… To a Point. Stop agonizing over character count.
  2. Use Keywords. Again, just because Google doesn’t use meta descriptions for ranking doesn’t mean that you shouldn’t include keywords.
  3. Include a Call to Action.
  4. Don’t Write a Meta Description.

How do I add meta description to my website?

Open the HTML file and locate the section near the top of the file. Depending on how you created the page, there may already be a title and some other meta content. The title is between HTML <title> tags. The description and keywords are entered in tags.

How do I create a meta description for my website?

How to write a great meta description

  1. Stick to your brand voice and tone, but also keep it conversational.
  2. Include your primary keyword if you can do so naturally.
  3. Make sure you convey value to the reader.
  4. Include a call-to-action, i.e. “Learn more here.”
  5. Write in active voice.